22

✏️ Editing: meta_raw_20251230_111415_6b926604.json

[
    {
        "date_start": "2025-12-30",
        "date_stop": "2025-12-30",
        "campaign_id": "120237916583210023",
        "campaign_name": "Deepal - Engagement - Dec 2025 - Posts",
        "objective": "OUTCOME_ENGAGEMENT",
        "impressions": "7528",
        "clicks": "6",
        "spend": "49.34",
        "reach": "7104",
        "ctr": "0.079702",
        "cpc": "8.223333",
        "cpm": "6.554198",
        "actions": [
            {
                "action_type": "page_engagement",
                "value": "2112"
            },
            {
                "action_type": "post_engagement",
                "value": "2112"
            },
            {
                "action_type": "post_interaction_gross",
                "value": "30"
            },
            {
                "action_type": "post",
                "value": "1"
            },
            {
                "action_type": "onsite_conversion.post_net_like",
                "value": "29"
            },
            {
                "action_type": "video_view",
                "value": "2082"
            },
            {
                "action_type": "post_reaction",
                "value": "29"
            }
        ]
    },
    {
        "date_start": "2025-12-30",
        "date_stop": "2025-12-30",
        "campaign_id": "120237916668240023",
        "campaign_name": "Deepal - Dec 2025 - Posts - IG",
        "objective": "OUTCOME_AWARENESS",
        "impressions": "15095",
        "clicks": "9",
        "spend": "30.5",
        "reach": "15095",
        "ctr": "0.059622",
        "cpc": "3.388889",
        "cpm": "2.020537",
        "actions": [
            {
                "action_type": "link_click",
                "value": "2"
            },
            {
                "action_type": "page_engagement",
                "value": "329"
            },
            {
                "action_type": "post_engagement",
                "value": "329"
            },
            {
                "action_type": "post_interaction_gross",
                "value": "2"
            },
            {
                "action_type": "onsite_conversion.post_net_like",
                "value": "2"
            },
            {
                "action_type": "video_view",
                "value": "325"
            },
            {
                "action_type": "post_reaction",
                "value": "2"
            }
        ]
    },
    {
        "date_start": "2025-12-30",
        "date_stop": "2025-12-30",
        "campaign_id": "120237940217250023",
        "campaign_name": "AZ - Dec 2025 - Hero - Campaign",
        "objective": "OUTCOME_LEADS",
        "impressions": "1022",
        "clicks": "43",
        "spend": "48.02",
        "reach": "879",
        "ctr": "4.207436",
        "cpc": "1.116744",
        "cpm": "46.986301",
        "actions": [
            {
                "action_type": "link_click",
                "value": "49"
            },
            {
                "action_type": "page_engagement",
                "value": "51"
            },
            {
                "action_type": "landing_page_view",
                "value": "31"
            },
            {
                "action_type": "omni_landing_page_view",
                "value": "31"
            },
            {
                "action_type": "onsite_conversion.post_unlike",
                "value": "1"
            },
            {
                "action_type": "post_engagement",
                "value": "51"
            },
            {
                "action_type": "post_interaction_gross",
                "value": "2"
            },
            {
                "action_type": "onsite_conversion.post_save",
                "value": "1"
            },
            {
                "action_type": "onsite_conversion.post_net_like",
                "value": "0"
            },
            {
                "action_type": "onsite_conversion.post_net_save",
                "value": "1"
            },
            {
                "action_type": "onsite_web_lead",
                "value": "4"
            },
            {
                "action_type": "lead",
                "value": "4"
            },
            {
                "action_type": "offsite_conversion.fb_pixel_lead",
                "value": "4"
            },
            {
                "action_type": "post_reaction",
                "value": "1"
            },
            {
                "action_type": "offsite_conversion.fb_pixel_custom",
                "value": "4"
            }
        ]
    },
    {
        "date_start": "2025-12-30",
        "date_stop": "2025-12-30",
        "campaign_id": "120237940531920023",
        "campaign_name": "AZ - DEC 2025 - Raya - Campaign",
        "objective": "OUTCOME_LEADS",
        "impressions": "80823",
        "clicks": "1581",
        "spend": "2332.38",
        "reach": "51159",
        "ctr": "1.956126",
        "cpc": "1.475256",
        "cpm": "28.857875",
        "actions": [
            {
                "action_type": "onsite_conversion.total_messaging_connection",
                "value": "11"
            },
            {
                "action_type": "link_click",
                "value": "929"
            },
            {
                "action_type": "page_engagement",
                "value": "1010"
            },
            {
                "action_type": "landing_page_view",
                "value": "665"
            },
            {
                "action_type": "omni_landing_page_view",
                "value": "665"
            },
            {
                "action_type": "onsite_conversion.post_unlike",
                "value": "3"
            },
            {
                "action_type": "post_engagement",
                "value": "1009"
            },
            {
                "action_type": "comment",
                "value": "9"
            },
            {
                "action_type": "like",
                "value": "1"
            },
            {
                "action_type": "post_interaction_gross",
                "value": "80"
            },
            {
                "action_type": "onsite_conversion.messaging_user_depth_2_message_send",
                "value": "6"
            },
            {
                "action_type": "onsite_conversion.messaging_user_depth_3_message_send",
                "value": "2"
            },
            {
                "action_type": "onsite_conversion.post_unsave",
                "value": "1"
            },
            {
                "action_type": "post",
                "value": "5"
            },
            {
                "action_type": "onsite_conversion.post_save",
                "value": "7"
            },
            {
                "action_type": "onsite_conversion.post_net_like",
                "value": "56"
            },
            {
                "action_type": "onsite_conversion.post_net_save",
                "value": "6"
            },
            {
                "action_type": "onsite_web_lead",
                "value": "75"
            },
            {
                "action_type": "onsite_conversion.messaging_first_reply",
                "value": "11"
            },
            {
                "action_type": "lead",
                "value": "75"
            },
            {
                "action_type": "onsite_conversion.messaging_conversation_started_7d",
                "value": "11"
            },
            {
                "action_type": "onsite_conversion.messaging_conversation_replied_7d",
                "value": "16"
            },
            {
                "action_type": "offsite_conversion.fb_pixel_lead",
                "value": "75"
            },
            {
                "action_type": "post_reaction",
                "value": "59"
            },
            {
                "action_type": "offsite_conversion.fb_pixel_custom",
                "value": "75"
            }
        ]
    },
    {
        "date_start": "2025-12-30",
        "date_stop": "2025-12-30",
        "campaign_id": "120237959225130023",
        "campaign_name": "Honda Saudi DEC 25 IG",
        "objective": "OUTCOME_LEADS",
        "impressions": "10034",
        "clicks": "122",
        "spend": "157.53",
        "reach": "7602",
        "ctr": "1.215866",
        "cpc": "1.29123",
        "cpm": "15.699621",
        "actions": [
            {
                "action_type": "link_click",
                "value": "64"
            },
            {
                "action_type": "page_engagement",
                "value": "69"
            },
            {
                "action_type": "landing_page_view",
                "value": "47"
            },
            {
                "action_type": "omni_landing_page_view",
                "value": "47"
            },
            {
                "action_type": "post_engagement",
                "value": "68"
            },
            {
                "action_type": "like",
                "value": "1"
            },
            {
                "action_type": "post_interaction_gross",
                "value": "4"
            },
            {
                "action_type": "post",
                "value": "1"
            },
            {
                "action_type": "onsite_conversion.post_save",
                "value": "1"
            },
            {
                "action_type": "onsite_conversion.post_net_like",
                "value": "2"
            },
            {
                "action_type": "onsite_conversion.post_net_save",
                "value": "1"
            },
            {
                "action_type": "onsite_web_lead",
                "value": "6"
            },
            {
                "action_type": "lead",
                "value": "6"
            },
            {
                "action_type": "onsite_conversion.messaging_conversation_replied_7d",
                "value": "1"
            },
            {
                "action_type": "offsite_conversion.fb_pixel_lead",
                "value": "6"
            },
            {
                "action_type": "post_reaction",
                "value": "2"
            },
            {
                "action_type": "offsite_conversion.fb_pixel_custom",
                "value": "12"
            }
        ]
    },
    {
        "date_start": "2025-12-30",
        "date_stop": "2025-12-30",
        "campaign_id": "120237980189260023",
        "campaign_name": "Honda Saudi Dec 25 FB",
        "objective": "OUTCOME_LEADS",
        "impressions": "10335",
        "clicks": "144",
        "spend": "169.16",
        "reach": "6601",
        "ctr": "1.393324",
        "cpc": "1.174722",
        "cpm": "16.367683",
        "actions": [
            {
                "action_type": "link_click",
                "value": "72"
            },
            {
                "action_type": "page_engagement",
                "value": "400"
            },
            {
                "action_type": "landing_page_view",
                "value": "39"
            },
            {
                "action_type": "omni_landing_page_view",
                "value": "39"
            },
            {
                "action_type": "post_engagement",
                "value": "400"
            },
            {
                "action_type": "post_interaction_gross",
                "value": "4"
            },
            {
                "action_type": "onsite_conversion.post_net_like",
                "value": "4"
            },
            {
                "action_type": "onsite_web_lead",
                "value": "7"
            },
            {
                "action_type": "lead",
                "value": "7"
            },
            {
                "action_type": "offsite_conversion.fb_pixel_lead",
                "value": "7"
            },
            {
                "action_type": "video_view",
                "value": "324"
            },
            {
                "action_type": "post_reaction",
                "value": "4"
            },
            {
                "action_type": "offsite_conversion.fb_pixel_custom",
                "value": "13"
            }
        ]
    },
    {
        "date_start": "2025-12-30",
        "date_stop": "2025-12-30",
        "campaign_id": "120238851410040023",
        "campaign_name": "Deepal - Engagement - Dec 2025 - Posts - Copy",
        "objective": "OUTCOME_ENGAGEMENT",
        "impressions": "3928",
        "clicks": "112",
        "spend": "47.63",
        "reach": "3498",
        "ctr": "2.851324",
        "cpc": "0.425268",
        "cpm": "12.125764",
        "actions": [
            {
                "action_type": "onsite_conversion.messaging_block",
                "value": "3"
            },
            {
                "action_type": "link_click",
                "value": "93"
            },
            {
                "action_type": "page_engagement",
                "value": "900"
            },
            {
                "action_type": "landing_page_view",
                "value": "10"
            },
            {
                "action_type": "omni_landing_page_view",
                "value": "10"
            },
            {
                "action_type": "post_engagement",
                "value": "897"
            },
            {
                "action_type": "like",
                "value": "3"
            },
            {
                "action_type": "post_interaction_gross",
                "value": "13"
            },
            {
                "action_type": "post",
                "value": "2"
            },
            {
                "action_type": "onsite_conversion.post_save",
                "value": "1"
            },
            {
                "action_type": "onsite_conversion.post_net_like",
                "value": "10"
            },
            {
                "action_type": "onsite_conversion.post_net_save",
                "value": "1"
            },
            {
                "action_type": "video_view",
                "value": "791"
            },
            {
                "action_type": "post_reaction",
                "value": "10"
            }
        ]
    }
]

MR SKB